World Gaming has confirmed the appointment of Mallory Reynolds-Trout as Event Director, overseeing its leading industry events, iGB L!VE London and iGB Affiliate Barcelona.
With over 13 years’ experience delivering large-scale B2B exhibitions, Mallory joins from Clarion Events, where she led flagship UK shows across multiple cities. Her extensive background spans retail and consumer sectors, alongside earlier roles in PR and marketing, equipping her with strong expertise in brand development and stakeholder engagement.
Commenting on the appointment, Managing Director Stuart Hunter said Mallory’s leadership comes at a pivotal time, as iGB L!VE continues to strengthen its position as one of the gaming industry’s fastest-growing events.
Looking ahead to iGB L!VE ’26 he added: “A dynamic agenda of events including the iGB Affiliate Awards taking place at the Shard, the Summer Gala at The Savoy, the inaugural Africa Summit and the launch of the World Gaming M&A Summit all provide invaluable opportunities for Mallory to connect with the industry thought leaders and influencers who are such an important part of the iGB L!VE experience.”
Commenting on her new role, Mallory shared: “I’m incredibly excited to be working on two world-class events that impact so many businesses throughout the globe. Both iGB L!VE London and iGB Affiliate Barcelona have succeeded in setting new standards in terms of engagement and attendance. I am looking forward to working with the team as we focus on the programme of continuous improvement and in the process delivering an outstanding experience for our community of visitors and exhibitors drawn from throughout the world.”





