Same-day visitors continued to comprise the majority of tourists to Macau in 2024, amounting to 18.88 million of the nearly 34.93 million that came to the SAR during the year.
The overall figure grew by 23.8 percent yearly, with same-day visitation up by 35 percent yearly.
Overnight visitors totaled 16.04 million, a yearly rise of 12.8 percent.
Despite efforts to increase the length of stay, and encourage increased non-gaming spend in the SAR, the average length of stay of overnight visitors remained unchanged at 2.3 days from 2023.
Macau’s primary tourism source market, mainland China, brought in 24.49 million tourists, up by 28.6 percent yearly.
Those traveling under the Individual Visit Scheme (IVS) totaled 12.28 million, a yearly increase of 15.5 percent.
The total number of tourist group multi-entry visitors totaled just 17,078.
Visitation from the nine cities in the Greater Bay Area increased by 28.8 percent yearly, to 11.98 million.
International visitation, in line with government initiatives and mandates, increased by 66 percent yearly, totaling 2.42 million.
Visitation from the Philippines surged by 57.1 percent, to 493,399, while that from Malaysia also saw a heady rise – up by 82.2 percent yearly, to 181,941.
Visitation from Thailand outpaced that of both Singapore and Japan, but fell far behind that of South Korea.
South Korean visitors totaled 492,184, up by 140 percent yearly, while that from the Philippines totaled 134,658. Japanese tourism totaled 126,242, up by 68 percent yearly.
For long-haul destinations, the United States contributed 147,941 visitors, a 57.7 percent year-on-year rise.
In the final month of the year, tourism numbers totaled 3.04 million, up by just 3.3 percent, despite a 22.5 percent increase in international visitors – 292,202.
