BetGames expands portfolio with Feng Shui Fortune, rooted in Feng Shui traditions

Elsewhere

AGBrief Editorial

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November 5, 2025

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BetGames expands portfolio with Feng Shui Fortune, rooted in Feng Shui traditions

BetGames has introduced Feng Shui Fortune, a new game themed around the ancient Chinese practice of geomancy (Feng Shui), blending cultural symbolism with modern betting entertainment, where free spins, expanding wilds, and a Hold & Win feature create harmony, balance, and potential.

Symbols of perseverance and prosperity line the 5×3 gold and red-framed reels, including Chinese zodiac animals and the high-paying Buddha, the latter of which awards 40x when five land on a payline.

Landing three, four or five scatters grants entry to the bonus round with 10, 12 or 15 free spins, during which wilds that form part of a winning combination expand to cover their entire reel.

The Hold & Win feature is activated by landing a minimum of five gold cash coins, which can carry values up to 15x, or Mini, Major or Mega jackpot prizes worth 25x, 50x, or 200x. All regular paying symbols are removed, and the round begins with three respins, with every additional cash coin resetting the number of spins.

Once no respins remain, all cash values are collected and paid out, while filling the entire grid with 15 coins awards the 10,000x maximum win.

Feng Shui Fortune further highlights BetGames’ strategic move to align content with industry trends and localised player preferences, leveraging the popularity of Chinese culture and mythology to deliver an immersive and entertaining gameplay experience.

Ian Catchick, Chief Product and Business Development Officer at BetGames, said: “Feng Shui Fortune represents an evolution of the BetGames slot portfolio as we look to cater to a diverse variety of player preferences across global markets. The legends and lore of ancient China have captivated for millennia, and they continue to live on across entertainment mediums, including in online casino games. We have tapped into this fan-favourite theme to craft a slot with vibrant visuals and deeply engaging gameplay, where the proven popular Hold & Win feature complements the action with major win potential.”

Konami Gaming expands leadership team with vice president promotions

United States

AGBrief Editorial

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November 5, 2025

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Konami Gaming expands leadership team with vice president promotions

The gaming supplier Konami Gaming has announced a series of internal promotions to vice president, expanding its senior management.

Within the research and development department for its award-winning SYNKROS® casino management system, Konami has appointed:

Jeff George as vice president of customer support;
Adriane McGrath as vice president of professional services;
David Schwartz as vice president of UI/UX & database development;
Eddie Sepich as vice president of embedded & interface development.

Jeff-George-Konami-Gaming — _{Jeff George}

Adriane McGrath-Konami-Gaming — _{Jeff George}

Additionally, Konami has named several key promotions in administrative areas of the business:

Brian Alu as vice president of information technology;
Jeanie Griese as vice president of human resources;
Noah VanWetten as vice president of supply chain, purchasing, & manufacturing.

Jeanie-Griese-Konami-Gaming — _{Brian Alu}

_{Tom Jingoli, President and COO, Konami Gaming}

“As Konami Gaming’s technology offering and marketing reach continues to expand, we are pleased to highlight these key internal promotions in support of our casino customers,” said Tom Jingoli, president & chief operating officer at Konami Gaming, Inc. “The latest additions to Konami’s senior management team exemplify the level of service, integrity, innovation, and teamwork that is core to our company values and long-term success.”

In total, these latest additions to Konami Gaming’s senior management hold more than 90 years of combined experience at the organization.

Creedroomz breaks new ground with “Mr. First Live” game show launch

Elsewhere

AGBrief Editorial

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November 4, 2025

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Creedroomz breaks new ground with “Mr. First Live” game show launch

The live casino innovator Creedroomz has announced the debut of Mr. First Live, a fast-paced bouncing ball game show staged in a colorful, adventure-inspired environment.

The Mr. First Live combines the excitement of gumball machines with the challenge of the Endless Runner type bonus game.

In the main game, players match numbers from Mr. First Ball Machine with their game cards for a chance to win. Players receive up to eight game cards, which are randomly enhanced to one of three types-Normal, Safe, or Risk. They can also choose one of three bonus ticket levels-Sprint, Trailblaze, and Marathon, each offering a different path to the bonus round and a bigger potential win.

What truly sets this game apart is its unique bonus round. When players get a bonus ticket, they don’t just win a multiplier; they are launched into an exhilarating, interactive adventure inspired by Endless Runner games such as First Run. In this unique bonus round players navigate a dynamic environment, where Mr First runs and collects coins to boost their prize and multiply their final winnings. This cinematic experience places the player at the heart of the action, creating an unparalleled level of excitement and engagement.

The game features three levels of bonus tickets: Sprint, Trailblaze, and Marathon-each offering different levels of difficulty and rewards. Players can even hit all three bonuses in a single game to maximize their winnings! Players now have the thrilling opportunity to hit massive payouts with up to 10,000x multipliers on their winnings.

This win potential adds an extra layer of excitement to every round, ensuring the adventure is both captivating and incredibly rewarding. This, along with the potential for big payouts, positions Mr. First Live as a true game-changer in the live casino market.

This launch represents a major milestone in Creedroomz’s pursuit of innovation. Mr. First Live underscores our strategy to pioneer a new generation of game shows designed to deliver unique and engaging experiences. The company is confident the game will both captivate players and empower partners with a strong tool for acquisition and retention.

Frank Cecchini, Head of Lottery at Evoplay, said: “Partnering with the DC Lottery is a significant milestone for our North American expansion. Adrenaline Rush is the perfect introduction to our portfolio; it’s exciting, visually striking, and bridges the gap between traditional lottery entertainment and the interactive experiences today’s players expect.” We’re confident it will resonate strongly with the DC Lottery’s audience and help support their mission of delivering engaging, responsible content.”

Jeff Toliver, iLottery Product Marketing Manager at DC Lottery, added: “Adrenaline Rush delivers a unique blend of speed, skill, and style that is a perfect fit for the DC market. With Evoplay’s innovative approach, we have added fresh energy to our online portfolio and are thrilled to bring Adrenaline Rush to our player base.”

The partnership will enable both organisations to share insights on betting integrity, regulatory developments and policy trends across Africa. The partnership reflects a shared commitment to strengthening integrity frameworks for regulated betting operators and to fostering closer cooperation between the associations’ members.

Under the terms of the MoU, IBIA will become the AIA’s strategic betting integrity partner, while AIA will act as IBIA’s primary betting policy and regulation partner for Africa. The partnership will facilitate the exchange of information, joint engagement and coordinated policy initiatives aimed at protecting consumers, regulated operators and sports from betting-related match-fixing.

Peter Emolemo Kesitilwe, CEO of the African iGaming Alliance (AIA) — _{Peter Emolemo Kesitilwe, CEO of the African iGaming Alliance}

Peter Emolemo Kesitilwe, CEO of AIA, commented: “Integrity is the foundation of Africa’s betting future. This partnership between the AIA and IBIA represents a decisive step towards ensuring that Africa’s growing betting industry is anchored on trust, transparency, and accountability. As a pan-African industry platform, AIA is committed to working with global integrity leaders like IBIA to harmonise standards, promote responsible gaming, and support regulators in safeguarding markets from manipulation and illicit practices. Together, we can strengthen Africa’s credibility as a world-class, igaming frontier.”

Khalid Ali, CEO of IBIA, added: “Africa represents one of the most dynamic and fastest-growing betting markets in the world. Ensuring that this growth is underpinned by robust sports betting integrity standards and effective regulation is essential. Our partnership with the African iGaming Alliance reinforces our shared commitment to supporting a sustainable, well-regulated African betting industry that safeguards consumers and sporting competitions alike.”

Recently, The International Betting Integrity Association announced the rollout of Mission 2030, a new five-year strategy to strengthen its role as the global standard for sports betting integrity.

IBIA’s Mission 2030 will serve as a strategic roadmap, setting direction and priorities while allowing flexibility to meet emerging trends, such as AI, crypto, esports, and new market openings that are reshaping the betting and integrity landscape at an unprecedented pace.

From 2020 to Q3 2025, IBIA reported 131 suspicious betting alerts across African sporting events, primarily involving football (64) and tennis (62).

Backed by over 90 operators and 200 betting brands, IBIA safeguards sport and regulated betting markets through global monitoring, intelligence sharing and stakeholder collaboration. It monitors over 1.5 million sporting events and $300bn in bets each year. Its alerts have contributed to the successful prosecution of numerous match-fixing cases worldwide, reinforcing IBIA’s role as a trusted partner to regulators, sports and policymakers.

Gareth Crook, SVP of Sports at Pragmatic Play, said: “Cricket is one of the most watched sports on television and a staple of many global operators’ in-play offering. Its live, in-play nature makes it a dominant vertical, and our upgraded product ensures operators can capture that demand with the depth and reliability they need. This launch reflects our commitment to continuously enhancing the sportsbook and solving operator requirements for content-rich, engaging coverage. With cricket at the heart of many betting portfolios, Pragmatic Play Sports is proud to deliver a product that raises the bar for player experience worldwide.”

Through Groove’s powerful platform, ENJOY’s games will gain seamless access to new markets and faster distribution across the globe. The partnership enables ENJOY to scale efficiently, boost visibility among established and emerging operators, and position its titles within a wider ecosystem of high-performing content.

The deal ensures ENJOY’s Slot releases, including Hot Fire Coins 2, Fire Express, 3 Mariachi and latest launch, Bison Strike, are available to Groove’s operator partners, alongside a growing selection of Live Game Shows, such as Enchanted Forest and Egypt Roulette. With a growing reputation for premium aesthetics, feature-rich mechanics and long-term player engagement, ENJOY has rapidly emerged as a studio setting new standards across global markets through these latest releases.

Christos Zoulianitis drops Playson to strengthen ENJOY’s business strategy — _{Christos Zoulianitis, CCO at ENJOY}

At the core of ENJOY’s momentum is a diverse and expanding content library built around the hugely popular Hold and Win mechanic, supported by immersive Live titles designed to complement its slots offering. By joining forces with Groove, these products will now reach a host of new operators and player bases worldwide, reinforcing ENJOY’s trajectory of strong international growth.

Christos Zoulianitis, Chief Commercial Officer at ENJOY, said: “Our portfolio is growing every month, and to sustain that momentum, we need our titles in front of the right people in the right markets. Groove enables exactly that, and we’re confident this will be another successful collaboration that will drive both brands forward.”

Rachel Tourgeman, Head of Partnerships at Groove Technologies, added: “ENJOY is a studio that’s making its mark quickly with a variety of Slots and Live Game Shows that resonate with a wide audience of players. Adding its content aligns perfectly with our mission to give operators premium, high-performing titles, and we’re excited to support its expansion through our platform.”

According to PhilStar Global, in a bill filed in the Senate, Senator Erwin Tulfo said the travel tax, imposed on all departing Filipino passengers except certain exempt groups, should be scrapped in line with the ASEAN Tourism Agreement, which the Philippines signed in 2002 to promote freer movement across Southeast Asia.

“Nearly 14 years since the Philippines signed the ASEAN Tourism Agreement, we still impose travel tax,” Tulfo said, calling the measure a step toward making travel “more equitable, accessible and reasonably priced for Filipinos.”

Currently, travelers pay between PHP1,620 ($27.63) and PHP2,700 ($46.03) for economy to first-class tickets, with reduced rates of PHP810 ($13.80) to PHP1,350 ($23) and PHP300 ($5.13) to PHP400 ($6.84) for dependents of overseas Filipino workers.

Half of travel-tax revenues go to the Tourism Infrastructure and Enterprise Zone Authority, 40 percent to the Commission on Higher Education and 10 percent to the National Commission for Culture and the Arts.

Sportradar completes acquisition of IMG ARENA’s betting rights portfolio

Europe

Nelson Moura

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November 4, 2025

0

Sportradar completes acquisition of IMG ARENA’s betting rights portfolio

Sports data firm Sportradar announced it has completed its acquisition of IMG ARENA’s global sports betting rights portfolio, a deal that expands its access to top-tier competitions and strengthens its position in the international sports data market.

The Swiss-based company said the acquisition covers betting rights to sports including tennis, soccer and basketball, with more than 70 rightsholders and around 38,000 official data events and 29,000 streaming events annually. Major properties include Wimbledon, the US Open, Roland-Garros, Major League Soccer and the PGA Tour.

Sportradar said the transaction would accelerate revenue and earnings growth and be accretive to margins and free cash flow. Unusually, the company said it will not pay for the assets; instead, it will receive total financial consideration of $225 million, including $122 million in cash prepayments to sports rightsholders by the seller and about $103 million payable directly to Sportradar over two years.

‘With this, we are uniquely positioned to deliver even more immersive, data-rich experiences to our clients, partners and fans around the world while accelerating innovation at scale’, chief executive Carsten Koerl said in a statement.

The deal boosts Sportradar’s annual sports coverage to more than one million events and marks a key step in its strategy to cement its lead in the fast-growing sports betting technology and data industry.

According to The Thaiger, members of the Miss Universe Organization (MUO) allegedly instructed the Filipina candidate to pose with a pillow featuring the Playtime logo, a Philippine-based online casino licensed by PAGCOR. The footage briefly appeared on official social media channels, prompting complaints from witnesses and hotel staff. Local police were called to the scene around 4 p.m., confiscated the branded pillow and filming equipment, and brought members of the organizing team in for questioning.

Nawat Itsaragrisil, vice president of Miss Universe Thailand and chairman of the country’s host committee, told reporters he was unaware of the shoot and that the presence of gambling-related imagery “raised immediate concern.” He emphasized that the Thai organizers had “no participation whatsoever” in the campaign, noting that the activity clearly violated Thai law.

A statement from Miss Universe Thailand further distanced the local host from the global organizer, asserting that “the said promotion was carried out solely by the Miss Universe Organization.” The statement added that, as the official host of the 74th Miss Universe competition, the Thai committee is responsible only for local operations and not for any sponsorship arrangements involving online casinos.

Inquirer.net reported that MUO brought in the Filipino company behind Playtime as the “official journey partner” of the event, despite Thailand’s prohibition on gambling advertising. The dispute escalated after police entered the hotel to seize promotional materials. Online commentators, including Cuban pageant vlogger Luis Portelles, described the incident as “chaotic” and reflective of rising tension between MUO and its Thai counterpart.

The Miss Universe Organization, co-owned by Mexico’s Legacy Holdings and Thailand’s JKN Group, has faced internal conflicts since former CEO Anne Jakrajutatip stepped down earlier this year. Current president Raul Rocha has reportedly clashed with Thai organizer Nawat Itsaragrisil over control of promotional and media activities ahead of the upcoming Miss Universe competition in Thailand on November 27th.

The controversy comes as Thailand reaffirms its opposition to gambling legalization. During high-level talks with Chinese President Xi Jinping last week, Prime Minister Anutin Charnvirakul reiterated that his government “will not pursue casino legalization,” underscoring the nation’s long-standing no-casino policy despite regional trends toward gaming expansion.

Thai authorities have yet to announce whether formal charges will be filed against MUO personnel. AGB has reached out to Playtime for comment but had received no response as of press time.

BetGames expands portfolio with Feng Shui Fortune, rooted in Feng Shui traditions

BetGames has introduced Feng Shui Fortune, a new game themed around the ancient Chinese practice of geomancy (Feng Shui), blending cultural symbolism with modern betting entertainment, where free spins, expanding wilds, and a Hold & Win feature create harmony, balance, and potential.

Konami Gaming expands leadership team with vice president promotions

The gaming supplier Konami Gaming has announced a series of internal promotions to vice president, expanding its senior management.

Creedroomz breaks new ground with “Mr. First Live” game show launch

The live casino innovator Creedroomz has announced the debut of Mr. First Live, a fast-paced bouncing ball game show staged in a colorful, adventure-inspired environment.

Table of Contents

Evoplay partners with DC Lottery to launch Adrenaline Rush

**Evoplay, an award-winning game development studio, has partnered with the DC Lottery to release its high-octane instant game, Adrenaline Rush, for players across the District of Columbia.**

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IBIA and AIA join forces to enhance sports betting integrity in Africa

The International Betting Integrity Association (IBIA) and the African iGaming Alliance (AIA) have signed a Memorandum of Understanding (MoU) to strengthen collaboration and promote integrity across Africa’s rapidly developing sports competitions and betting markets.

Table of Contents

Pragmatic Play Sports enhances portfolio through cricket product update

Pragmatic Play Sports has upgraded its sportsbook offering with a major update to its cricket product, adding new markets, functionality, and more.

Table of Contents

ENJOY teams up with Groove Technologies to accelerate global expansion

ENJOY, the industry’s newest game software developer, has announced a strategic partnership with Groove Technologies, bringing its growing portfolio of Slots and Live Game Show titles to the aggregator’s extensive network of operator customers worldwide.

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Philippine senator seeks to scrap travel tax to boost mobility, honour ASEAN pact

A Philippine lawmaker has moved to abolish travel taxes for Filipinos departing the country, arguing that the levy restricts the right to travel and runs counter to regional tourism commitments.

Sportradar completes acquisition of IMG ARENA’s betting rights portfolio

Sports data firm Sportradar announced it has completed its acquisition of IMG ARENA’s global sports betting rights portfolio, a deal that expands its access to top-tier competitions and strengthens its position in the international sports data market.

Table of Contents

Miss Universe organizers under police probe for promoting PH gambling site in Thailand

Thai police have launched an investigation into the Miss Universe organizing team after a Filipino contestant was seen promoting an online gambling website — an act prohibited under Thailand’s strict anti-gambling laws.

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