U.S. casino operator Caesars Entertainment has announced the completion of its acquisition of William Hill for approximately $4 billion.
“We are thrilled to complete the acquisition of William Hill, combining two of the premier operations in the sports betting and iGaming industries under one roof,” said Tom Reeg, CEO of Caesars Entertainment. “We look forward to announcing future sports partnerships that will drive long-term growth.”
The merged companies currently operate across 18 jurisdictions in the U.S., 13 of which offer mobile sports betting. The company aims to be operational in 20 jurisdictions by the end of 2021.