HomeNewsDaily Asia Gaming eBrief: Genting targeting a “new” Resorts World Sentosa

Daily Asia Gaming eBrief: Genting targeting a “new” Resorts World Sentosa

Good Morning. Competition breeds creativity. And Resorts World Sentosa is digging into the depths of its creative pockets to revamp the property and claw back market share from Marina Bay Sands. RWS’ CEO says that the refreshing of assets, increased entertainment calendar and focus on longer-staying customers encompass a “new” vision for the property. And none too soon, as its casino license renewal evaluation takes place this year. Looking to Macau, January has started off well, with analysts noting that premium mass wagers are nearing Golden Week levels, with hopes that play will robustly continue.

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Resorts World Sentosa

CEO aims for “new” Resorts World Sentosa

Singapore’s second-largest casino operator is aiming to increase its share of the pie by shifting its strategy to target longer-term visitors and repeat customers by becoming an experience-based destination. Instead of focusing purely on the high-end market, the property’s CEO says it is refreshing its assets and enhancing its entertainment calendar to demonstrate its tourism-centric focus as its casino license renewal conditions are set to be assessed this year. 


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AGBrief Editorialhttps://agbrief.com/about-asia-gaming-brief/
The AGBrief Editorial Team is a group of contributors living around the world that are connected to Asia Gaming Brief. They are active members in pursuing the sources of our news, making them reliable and accurate for our readers.

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