BETBY has entered into a partnership with NGX, an award-winning Brazilian technology provider, further strengthening its position in one of Latin America’s most important regulated betting markets.
Under the agreement, NGX will integrate BETBY’s complete sportsbook solution, providing operators with access to more than 500,000 monthly sporting events, alongside AI Labs, Betby Games, and BETBY Predictions. The partnership combines BETBY’s advanced sportsbook technology with NGX’s strong expertise in compliance, security, and regulated market operations.
As competition in Brazil’s regulated betting sector continues to intensify, the collaboration will enable operators to deliver enhanced betting experiences through innovative engagement tools, localized content, and AI-powered capabilities.
This includes Betby Games’ regional esports titles such as eVaquejada and eFootVolley, as well as Stories, BETBY’s mobile-first promotional feature designed to boost player engagement directly within the sportsbook.
Stefanos Karakidis, Director of Business Development at BETBY, commented: “At BETBY, we partner with operators and platforms that share our ambition to raise the standard of sports betting, and NGX does exactly that. Their strong position in Brazil and deep understanding of the regulated market make them the ideal partner to extend the reach of BETBY’s industry-leading sportsbook ecosystem, delivering best-in-class technology, innovation, and localized experiences to more operators across the country.”
The partnership represents another milestone in BETBY’s long-term strategy for Brazil, where the supplier has continued to expand its presence through strategic local integrations and market-focused product development.
“Having strong sportsbook partners is extremely important for us, because our platform is built to support operators in regulated, competitive, and fast-changing markets,” added Alexandre Tauszig, Commercial Director at NGX. “We were looking for a provider that could match our standards in terms of reliability, flexibility, and product depth, while also bringing a clear innovation mindset to the table. As one of the most innovative sportsbook providers in the industry, BETBY fits that vision very naturally, allowing us to offer operators an even more complete and competitive betting portfolio.”
