Fulham have marked their return to the English Premier League with a record sponsorship deal with Asian gaming operator W88. The new deal will see the gaming operator as the main front-of-shirt sponsor for both the Men’s and Women’s sides for the upcoming 2022/23 EPL season.
The agreement also includes W88 matchday branding across Fulham’s Craven Cottage stadium and digital channels. The club will unveil their new jersey in a friendly with Spanish side Villarreal, before their season opening game against Liverpool.
“We are both proud and excited to be partnering with London’s oldest professional football club, Fulham FC, as they return to the top-flight of English football,” said W88 business development manager Hilly Ehrlich. “We are also looking forward to engaging with their passionate global fanbase during the season ahead and delivering innovative content with the Club.
“With a global footprint, W88 is a brand which represents integrity, trust and excellence and we will be actively promoting responsible gaming.”
Fulham sales Director Jon Don-Carlois was delighted with the sponsorship agreement on the eve of the new season.
“We’re pleased to welcome W88 on board as Main Team Partner this season in a record sponsorship deal for the Club. The deal provides significant revenue to assist with our commercial objectives, enabling us to compete in a challenging and exciting Premier League campaign.”
W88 Business Development Manager Hilly Ehrlich was pleased to partner with the London side for new season.
“We are both proud and excited to be partnering with London’s oldest professional football club, Fulham FC, as they return to the top-flight of English football, we are also looking forward to engaging with their passionate global fanbase during the season ahead and delivering innovative content with the club,” he added.
W88 has previously sponsored English Premier League clubs Crystal Palace and Leicester City.