ONE Championship, the world’s largest martial arts organization, Animoca Brands, the company advancing digital property rights for gaming and the open metaverse, and Notre Game, a subsidiary of Animoca Brands, today announced a partnership to create ONE Fight Arena, an NFT-powered mobile game featuring ONE’s robust roster of world-class martial artists and vast IP library.
ONE Fight Arena is being developed by Notre Game and will start player testing in Q4 2023, with full global launch in Q1 2024. It will be available as a free-to-play mobile game on Google Play and Apple’s App Store.
Unlike traditional sports games, ONE Fight Arena will focus more on strategic gameplay than just the action inside the Circle. Gamers will be able to select from a wide variety of ONE athletes, such as MMA legend and ONE Flyweight World Champion Demetrious “Mighty Mouse” Johnson, ONE Flyweight Muay Thai World Champion Rodtang “The Iron Man” Jitmuangnon, and many others. Featuring an immersive first-person point of view, players will be able to experience the unique world of martial arts and develop their athlete from the beginning of his or her career.
Hua Fung Teh, Co-Founder and Group President of ONE, said: “We’re thrilled to work with an industry leader in Animoca Brands to launch ONE Fight Arena, our first Web3-enhanced video game. This partnership will give us the opportunity to engage with our global fan base at a deeper level through a unique gaming experience.”