The ‘Sports Betting Zone’ at SBC Summit Barcelona will introduce visitors to the key decision-makers from major international operators and allow them to get a glance at the next generation of sportsbook products and services in the dedicated exhibition area. 

On the conference side, the ‘Sports Betting Stage‘ will give the floor to some of the most influential figures in the industry to discuss the latest developments and innovations that are becoming increasingly relevant to the global sports betting industry.

Zone visitors can expect to meet C-level executives and Sportsbook, Product and Trading Directors. Several leading companies have already confirmed that they will be showcasing their latest offerings, products and services in the relevant area. Exhibiting companies include Altenar, BetConstruct, Betegy, Delasport, Golden Race, Pinnacle, Soft2Bet, Sportingtech, Symplify and Stats Perform.

SBC has divided the exhibition floor at Fira de Barcelona Montjuïc into five separate zones to make it easier for the delegates to navigate the area. Each zone features a separate networking lounge to facilitate in-person meetings and a dedicated conference stage to host discussions on the hottest industry topics in each vertical.

Apart from the ‘Sports Betting Zone,’ the delegates will get access to the ‘Casino & Gaming Zone,’ the ‘Affiliate, Marketing and Media Zone,’ the ‘Payments and Compliance Zone,’ and the ‘Emerging Tech, Blockchain and Metaverse Zone.’ 

The ‘Sports Betting Stage’ at SBC Summit Barcelona boasts an unrivalled speaker lineup discussing sports gamification, media rights and sports data, the operational differences between official and unofficial data, the future of sports betting in the era of inflation, responsible entertainment, and the opportunities of the upcoming Winter World Cup. 

Rasmus Sojmark, CEO & Founder of SBC, said: “The five-zone concept will allow visitors to focus on the industry verticals that really matter to them. The delegates interested in exploring the latest developments in sports betting can visit the ‘Sports Betting Zone’ bustling with exhibitors showcasing their latest products and innovations. I am also extremely happy with the conference content of the zone. We are securing top speakers from the sports betting industry. These people are an endless source of knowledge.”