APE launches Asia Tigers Club, its first NFTs in metaverse project

APE, metaverse, Asia Tigers Club

Asia Pioneer Entertainment Holdings (APE) said it has launched Asia Tigers Club, the group’s first non-fungible token (NFT) to enter the metaverse.

The project consists of 8,800 uniquely created and fashioned tigers’ Picture For Profile (PFPs) based on the Ethereum blockchain. The pre-launch will start by the end of May and the full series will be sold via the official website www.asiatigersclub.com via direct minting only. 

The art-work of Asia Tigers Club was developed by established Portuguese artist Pedro Lourenço, by using traditional Chinese ink drawings coupled with modern generative art techniques. The company said the Tiger theme is not only representative of Asia, but the character embodies the spirit, strength, adaptability and determination to bring back Asia travel to resort destinations throughout the region. 

APE announced last month that it’s expanding into the metaverse, creating a Mini-Macau model to showcase the city, which the company says has the potential to change the face of integrated resort marketing. 

Holders of Asia Tigers Club NFTs will have priority access to metaverse offerings in Mini Macau on Sandbox to be launched around June as well as the group’s future Resortverse metaverse. Collectors of Asia Tigers NFT will receive Resortverse Tokens which will be redeemable into real-life resort travel, hospitality, entertainment and dining experiences in Macau and across Asia.

APE Holdings CFO and Executive Director Tony Chan said, “We are really proud to be one of Macau’s first major NFT projects that is building a community of digital art collectors and links them back to travel and leisure in Macau. After many months of travel restrictions, we hope Macau would be the first holiday destination in travelers’ minds. Asia Tigers Club will allow collectors to first experience a digital Macau via our metaverse offerings and when the travel restrictions are relaxing, be the first to come to Macau and gain real-life benefits via our Travel Token marketplace.”

Chan added, “As the worldwide environment changed and has stopped many travelers from coming to Asia, our vision is to build Asian travel destinations on the Metaverse, so our first foray is to build Mini Macau in the Sandbox Game Maker as a prototype for our upcoming Resortverse project.”