GMonitor, the AI operating system for the gambling industry, has secured a place among the five finalists of SBC First Pitch 2026, the startup competition taking place at SBC Summit Lisbon.
The platform automatically tracks every external signal relevant to an operator, supplier or affiliate, including promotions, advertising, search rankings, game catalogue, odds movements and player sentiment, and cross-references it with the client’s own internal data to answer three questions every team asks about each market it competes in: where it stands, why, and what to do about it.
Unlike consultancy reports or competitive intelligence tools that stop at the “what”, GMonitor cross-references every signal with the rest to also explain the “why” and deliver the “how”: concrete actions, ready for commercial, marketing and product teams to run.
The platform is already live in production on paid contracts with several major online operators, each with a custom deployment, and also runs an active closed beta for land-based intelligence.
The startup will compete live on 1 October in front of a panel of investors and industry experts, having made it through the SBC First Pitch selection process.
A GMonitor spokesperson shared, “GMonitor was built so no team has to manually rebuild, week after week, a picture they should already have in front of them: where they stand against the competition, and why. Reaching the SBC First Pitch final confirms that vision resonates with operators, suppliers and investors across the industry.”



