SBC has released the key agenda discussions from the Global Prediction Markets Forum, a new dedicated event designed to examine the opportunities, challenges and regulatory questions shaping one of the gambling industry’s most closely watched sectors.
Taking place on 1 October at Lisbon’s Myriad Hotel, the standalone conference will run alongside SBC Summit 2026 and serve as a focused meeting point for operators, prediction market specialists, regulators, legal experts and technology providers seeking to understand the future direction of the segment.
As prediction markets continue to attract growing attention across global markets, the forum will provide a platform for open discussion around some of the sector’s most pressing issues, including regulation, technology, product development and long-term market potential. The agenda will also explore how prediction markets can evolve beyond their U.S. roots and appeal to audiences in Europe and other international regions.
Commenting on the initiative, SBC CEO and Founder Rasmus Sojmark said: “Prediction markets have quickly become one of the biggest talking points in the industry, but as with any sector moving at this pace, the opportunities come with a lot of questions. For operators considering entering the space, the question is how to do so effectively, safely and compliantly. That is the purpose of this forum: to bring newcomers and experts into the same room, tackle the questions and build a clearer understanding of where the sector is heading.”
A major focus of the programme will be the evolving regulatory landscape surrounding prediction markets. The session ‘Regulating futures: bridging the gap between the US and Europe’ will bring together leading regulators and legal experts to examine how jurisdictions are responding to the emergence of prediction markets and what future regulatory frameworks may look like.
The legal classification of prediction markets will also be explored during ‘The legal conundrum: are prediction markets gambling?’, where industry specialists will debate whether event contracts should be treated as gambling products, financial instruments or a new category altogether.
Technology and product development will feature prominently throughout the programme. During ‘Time to market: the technological hurdles to launching a prediction market product’, experts will assess integration challenges, compliance requirements and the infrastructure needed to bring prediction market products to market efficiently.
The conference will conclude with ‘An industry on the cusp of boom or bust: what’s the future of futures?’, a forward-looking discussion examining whether prediction markets can exist alongside traditional sportsbooks, what lessons can be learned from other gaming verticals and how the competitive landscape may evolve in the years ahead.
Additional sessions will cover topics ranging from media partnerships and player acquisition strategies to product models and the factors that have transformed prediction markets from a niche offering into one of the hottest subjects in global gambling.
Access to the Global Prediction Markets Forum is available via a dedicated ticket priced at €399. Attendees will also receive a complimentary copy of SBC Insights’ Prediction Market Report 2026, providing further insight into the trends and developments shaping the sector.
