NOVOMATIC has been awarded the prestigious Business Superbrand Austria seal for 2026/2027, reaffirming its standing as one of Austria’s most influential and internationally recognized brands.
The accolade is presented by Superbrands, the world’s largest independent authority on brand evaluation, which assesses leading consumer and business brands across approximately 90 countries using internationally standardized criteria. The recognition highlights NOVOMATIC’s sustained brand strength, global presence and continued commitment to innovation.
The award was formally presented at NOVOMATIC’s headquarters in Gumpoldskirchen. Stefan Krenn, Member of the Executive Board of NOVOMATIC AG, described the distinction as a reflection of the group’s international reputation and innovative drive.
“This latest recognition as a Business Superbrand Austria is a special acknowledgment of our brand’s international standing and consistent innovative strength. Our more than 26,000 employees make a significant contribution to this; with their expertise and dedication, they play a decisive role in shaping NOVOMATIC’s success,” said Krenn.
Superbrands Austria Regional Director András Wiszkidenszky praised NOVOMATIC’s long-term development and adaptability, noting that continuity, trust and the ability to evolve successfully in a changing market environment have been key factors behind the company’s enduring success.
The renewed recognition further strengthens NOVOMATIC’s position as a leading Austrian technology group with a global footprint, while reflecting the trust and confidence the company has built among customers, partners and stakeholders worldwide.



