Daily Asia Gaming eBrief: NagaCorp boosted by Premium and VIP to FY25 $691M GGR
Premium mass. A segment that operators throughout Asia are scrambling to attract, diversifying gaming offerings, and ratcheting up marketing. For NagaCorp, this strategy was highly successful last year, with Premium and VIP play heavily contributing to a 27 percent GGR boost to $691 million. Looking at Macau, analysts say March’s seasonal softness is nothing to worry about, as premium mass was up even though fewer players were seen. Also in the gaming hub, Sands China is urging diversified tourism growth, as demand changes and regional competition intensifies.
Good morning. Premium mass. A segment that operators throughout Asia are scrambling to attract, diversifying gaming offerings, and ratcheting up marketing. For NagaCorp, this strategy was highly successful last year, with Premium and VIP play heavily contributing to a 27 percent GGR boost to $691 million. Looking at Macau, analysts say March’s seasonal softness is nothing to worry about, as premium mass was up even though fewer players were seen. Also in the gaming hub, Sands China is urging diversified tourism growth, as demand changes and regional competition intensifies.
Written byAGBrief EditorialThe AGBrief Editorial Team is a group of contributors living around the world that are connected to Asia Gaming Brief. They are active members in pursuing the sources of our news, making them reliable and accurate for our readers.More from AGBrief Editorial →