Good Morning. Keeping them longer. Artificial intelligence (AI) is redefining traditional player retention strategies in iGaming, says Promofy CEO & Co-founder Irakli Davarashvili. The platform aims to reposition gamification as a core component of iGaming infrastructure, particularly in the competitive Asian market. Meanwhile, Chinese authorities have dismantled a criminal network that generated over $39.5 billion via fake casinos, online fraud hubs, and drug trafficking. In the Philippines, three of the country’s largest integrated resort operators have issued a joint statement reaffirming their commitment to responsible gaming practices, as the country intensifies scrutiny of online gambling platforms.
What you need to know
- AI is transforming iGaming retention by slashing CRM costs and boosting player lifetime value, says Promofy CEO Irakli Davarashvili.
- Chinese authorities have dismantled a sprawling criminal network in northern Myanmar run by the notorious Bai family.
- Solaire, Newport, and Okada defend regulated online gaming, stressing ethics and compliance amid calls for tighter Philippine gambling laws.
On the radar
- Macau gambling crimes increased, but due to stricter enforcement.
- Gaming tax rev hits $5.59B in 1H25 in Macau, up by just 1% yearly.
- Wynn Al Marjan Island to feature 101-berth superyacht marina.
- Korea’s casino stocks jump on visa-free policy for Chinese tourists.
- PAGCOR flags surge in illegal online gambling via social media platforms.
AGB Intelligence
IGAMING
AI revolutionizes player retention strategies in iGaming – Promofy CEO
The iGaming industry is experiencing a transformation as artificial intelligence (AI) reshapes player retention strategies, according to Promofy CEO Irakli Davarashvili. Traditional methods relying on large teams and manual workflows are being superseded by Promofy’s AI-powered platform, which automates and personalizes gamification campaigns, allowing operators to efficiently deploy targeted initiatives without extensive developer resources.
Corporate Spotlight
Why Asia’s iGaming operators must rethink risk strategy | SEON
Winning Trust, Stopping Fraud. Asia Pacific’s iGaming market is expanding extremely fast, and a new wave of digital-savvy players is pushing demand through the roof. But the rise in adoption has outpaced regulation in many markets, and fraudsters have taken notice.
Industry Updates
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