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Wednesday, November 11, 2026

Genius Sports reaffirms 2026 guidance amid Brazil betting ban

Genius Sports Limited, a global leader in real-time sports data and technology, acknowledges the Brazilian government’s Provisional Measure, introduced on September 25, 2026, which bans fixed-odds betting and online gaming in the country.

AGBrief Editorial AGBrief EditorialSeptember 29, 2026 · 1 min read
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Genius Sports says wagering demand will persist as prediction markets evolve

Genius Sports Limited, a global leader in real-time sports data and technology, acknowledges the Brazilian government’s Provisional Measure, introduced on September 25, 2026, which bans fixed-odds betting and online gaming in the country.

Given the structure of its commercial agreements, Genius Sports has minimal attributable betting revenue from Brazil. The financial impact is anticipated to be similarly immaterial to Legend.

The Company is reaffirming its full-year 2026 guidance of $1.005B to $1.025B in Group Revenue and $285M to $295M in Group Adjusted EBITDA, as its expectations remain unchanged.

Genius Sports’ partnerships with Brazilian sports remain unaffected. Its relationship with the Brazilian Football Confederation (CBF) centers on GeniusIQ, which powers semi-automated offside technology (SAOT) and other products delivered directly to teams, leagues, and federations, independent of betting.

Mark Locke, CEO of Genius Sports
Mark Locke

Mark Locke, Co-Founder and CEO of Genius Sports, said, “As we have communicated on prior earnings calls, we have been skeptical about how long it would take to generate meaningful betting revenue in Brazil, and we have been fairly conservative in the way that we think about the market. Our guidance has been set on that basis. Because of how our deals are structured, this regulation has minimal impact on our business, and we continue to expect to deliver this year’s financial targets. Brazil remains a valued market for us, and our work with CBF through GeniusIQ and officiating technology will continue as before.”

Genius Sports’ statement comes in response to President Luiz Inácio Lula da Silva’s September 25th provisional measure, which bans the operation and advertising of fixed-odds betting in Brazil.

According to Brazil’s Health Ministry, the measure covers sports betting and online games, including activities authorized at the state and federal district levels. Other lottery categories already permitted by law are excluded. The government cited gambling-related health and social harm in explaining the decision.

AGBrief Editorial
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