Zitro Digital’s portfolio of casino games is now available on bet365’s platform in Brazil, marking a significant step in the company’s expansion across Latin America. The move comes as bet365 continues to build out its offering following its entry into Brazil’s newly regulated iGaming market.
The deal expands Zitro Digital’s presence in one of Latin America’s most competitive regulated markets, bringing its titles to bet365’s player base in a country where the company has long-standing roots. Zitro was founded in Brazil, giving it a deep understanding of local player preferences and market dynamics that continues to inform its content strategy.
For suppliers with local roots, Brazil’s regulation has opened a direct path to reaching the world’s leading operators, and this agreement is a reflection of that opportunity.
“Brazil has always been a key market for us, not just strategically, but as part of who we are as a company,” said Michael Bauer, CEO at Zitro Digital. “Having our games available on a platform of bet365’s calibre in this market is a milestone we are proud of, and one that reflects the strength of our portfolio and our commitment to the region.”
“We are always looking to offer our players the best content available, and Zitro Digital’s portfolio is a strong addition to our Brazilian platform,” shared a spokesperson at bet365. “Their understanding of the local market is clear in the quality and appeal of their games, and we look forward to bringing that experience to our customers.”
Brazil’s regulated iGaming market has seen rapid growth since formal regulation, attracting leading operators and increasing demand for high-quality content. Zitro Digital’s presence on bet365 reinforces its position as a relevant supplier in the region and supports its continued expansion across Latin America.
