EvenBet Gaming has officially rebranded as Evenbeter, unveiling a new identity that reflects the company’s ongoing growth and broader strategic transformation.
Building on more than two decades of leadership in online poker, EvenBet Gaming has continuously expanded its global footprint, pioneered market-defining innovations like its One Click Poker Games and grown its portfolio to include a robust turnkey casino platform and game aggregator.
“EvenBet Gaming just got Evenbeter”
Dmitry Starostenkov, CEO
Supported by key international licenses, Evenbeter now powers more than 200 projects across 41 countries, reaching a combined audience of 48 million players. The company has also tripled its workforce, bringing together talent from 20 countries to support its continued global growth.
This progress has shaped a broader evolution in the company’s strategy, business philosophy and product offering, making the transition to Evenbeter a natural next step. Alongside its technology development, the company has evolved from a software supplier into a customer-focused technology partner, strengthening long-term client support through a dedicated Customer Success team.
Internally, Evenbeter has introduced more structured processes and shared values that help unite its expanding international workforce while maintaining a strong company culture. The company has also enhanced its visibility within the iGaming sector through distinctive event presence, original market research and a more confident marketing strategy. The Evenbeter brand brings these developments together under an identity that better reflects the company’s scale, capabilities and ambitions.
Supporting its expansion across regulated markets, Evenbeter recently secured five-year B2B supplier licenses from the Swedish Gambling Authority and Danish Gambling Authority, creating direct opportunities for tier-one operators in key Nordic jurisdictions to access its software portfolio.
The rebrand comes at a time when operators are increasingly seeking multi-vertical engagement strategies, with Evenbeter well positioned to support that demand through its established poker expertise and growing casino offering.
Dmitry Starostenkov, CEO of Evenbeter, said: “The transition from EvenBet Gaming to Evenbeter reflects how far the company has come. Over the years, we have grown from a poker-focused technology provider into a broader iGaming partner, expanding both our capabilities and the ways we support operators. The new brand captures that journey while remaining true to the expertise, reliability and partnership our clients have always trusted.”
“We have continued to innovate across our product portfolio, including the launch of a turnkey casino platform and game aggregator, while strengthening our ability to help operators grow in an increasingly competitive market. At the same time, our international expansion has given us a stronger foundation to serve partners across multiple jurisdictions.”
“Poker remains at the heart of our business, and we remain committed to delivering best-in-class solutions for poker operators worldwide. Together with our growing casino ecosystem, this enables us to support a wider range of player engagement strategies without losing sight of our core strengths. EvenBet Gaming just got Evenbeter.”
