BongoBongo has reported strong growth in player engagement, retention and turnover in the African continent, following its integration with the QTech aggregation platform, reinforcing the value of combining localized content strategies with targeted promotional campaigns across Tanzania, Zambia, Kenya and Uganda.
The partnership has helped BongoBongo expand its active player base and enhance cross-sell opportunities between casino and sportsbook products. Crash games, led by Smartsoft Gaming’s JetX, have emerged among the platform’s strongest-performing titles, while promotional tools such as Free Spins and Slot of the Week have generated additional engagement among both new and existing players.
Alongside premium content, BongoBongo has also introduced a selection of lightweight games from TaDa Gaming, helping deliver quality gaming experiences in markets where device performance, connectivity and data costs remain important considerations.
By combining local market expertise with QTech’s data-driven recommendation engine and promotional capabilities, the operator has been able to create more targeted player journeys and stronger long-term engagement. The collaboration demonstrates how tailored content, intelligent promotion and market-specific strategies can drive sustainable growth across Africa’s rapidly evolving gaming landscape.
Philip Doftvik, CEO at QTech, said: “At QTech, we’ve always believed that strong growth — especially in emerging markets like Africa — comes from combining great content and deploying it in targeted packages, based on our product specialists knowing what works well in any given market. Being local is vital. In these high-growth regions content diversity matters enormously because player demand evolves very quickly. We look forward to being BongoBongo’s growth partner and contributing to their journey ahead.”
A BongoBongo spokesperson added: “Our mission has always been to deliver top-tier entertainment to our players, and QTech’s seamless gateway provided exactly what we needed: immediate access to high-performing, lightweight titles, paired with flexible campaign tools. This is a true synergy, and we are excited for the road ahead.”
“Successful promotions are never just about rewarding players, they’re about creating the right experience for the right audience,” shared Jacopo Stefanetti, Head of Promotions at QTech Games. “By combining local insights with data-driven promotional strategies and intelligent game positioning, we help operators engage players more effectively and build sustainable growth over time.”
