A SOFTSWISS-commissioned survey of 1,000 South African adults reveals conflicting attitudes toward financial pressure and player protection.
The survey findings arrive shortly after Africa Safer Gambling Week (7–11 September), the continent’s first coordinated player-protection campaign organised by the African iGaming Alliance under the banner #PlaySafeAfrica.
Unemployed South Africans represent the category most likely to say they would use a financial windfall to pay off debt, at 22.1%. However, demand for spending-limit tools among such unemployed respondents drops to just 35.3% – nearly eight percentage points below the overall average of 43.2%.
The survey also covers attitudes towards underage gambling protection. Current bettors are more likely than people who have never used an online betting service to want stronger protection against underage gambling, 65.7% against 54.5%.
“Operators usually hear from the customers who are already engaged enough to ask for something,” said Mariia Halaida, Head of Business Development in Africa at SOFTSWISS. “This survey suggests that people who may have the greatest need for spending controls are not necessarily the ones most likely to ask for them. Responsible gambling tools such as deposit limits and self-exclusion are built into our platform to support regulatory requirements and safer gambling practices. The findings reinforce why we believe player protection requires a proactive approach, rather than relying solely on players themselves to request responsible gambling tools or safeguards.”
The full findings, including methodology, margin of error and demographic breakdowns, will be set out in SOFTSWISS’ full survey report, to be published in the coming weeks.
Putting more focus on the African continent, SOFTSWISS is hosting a dedicated LinkedIn Live panel discussion exploring the financial landscape of entering African iGaming sectors. Scheduled for 14:00 CET on 23 September, the live session, titled “Not a Cheap Bet: The Economics of Launch in the African iGaming Market”, will feature expert insights from the Mpumalanga Economic Regulator, Jabula Bets, Legends Gaming and Management Solutions, alongside SOFTSWISS specialists, focusing on South African operations as a real-world benchmark.
