The Innovation Group (TIG) – an advisory firm in the gaming, entertainment, and hospitality sectors – has announced the appointment of Brian Wyman as its new President and Chief Executive Officer, effective July 1st.

Wyman succeeds Michael Soll, who will assume a leadership role at a prominent responsible gaming research and education organization but will continue to serve as an advisor to TIG.
Wyman, who currently holds the position of executive vice president, has been instrumental in shaping the firm’s direction since joining in 2016.
With expertise in operational strategy and advanced analytics, he has overseen the development of several of TIG’s fastest-growing sectors, including online gaming and sports betting.
According to the company, his leadership has helped establish a data science practice focused on performance optimization and player segmentation, as well as new solutions in property planning and loyalty strategy.
Wyman remarked on his decade-long tenure at TIG, emphasizing the importance of the team in the firm’s success. He noted the challenges posed by digital transformation and the current capital environment, asserting the need for effective strategies and solutions to support clients.