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BetConstruct: Defining the winning formula


BetConstruct travels to major exhibitions — SBC Summit Barcelona, iGB Live! and G2E Vegas — with a set of its cutting-edge solutions and products under the Winning Formula campaign.

What is a winning formula? The company’s CEO and Founder Vigen Badalyan believes it is different for every operator. At the same time he’s a hundred percent certain that, regardless of the size of the business and other factors, every operator can generate one exceptional formula for their business with the help of BetConstruct.

“Winning Formula is not a one-size-fits-all equation. The variables are different and so are the constants,” says Badalyan. “When we started, it took us – first, as an operator and only later as a technology supplier – an unmatched ambition and use of trial and error to make it through. We’ve built what the players loved and built everything in-house holding the quality bar up high. That was our winning formula.”

For years BetConstruct has been perfecting the components that comprise a winning formula. It’s the sports betting offer with bespoke odds, additional data products, UI/UX designing and customizing tools and other services. It’s the casino platform that includes 8,000+ games, slots and RNG type, accompanied by a selection of bonus systems and tournament designing tools for operators to attract and retain more players. In view of lockdowns, the land-based development branch was in no way neglected. BetConstruct pushed its Cashier Client application by integrating more products, namely Live Casino games and Virtual Sports, as well as launched Betwallet for a more comprehensive and organised experience for the visitors of betshops.

“Like a Lego model,” continues Badalyan, “our solutions are provided in a variety of colours, languages, modes, so that any operator can mix and match and choose from our selection as well as the portfolio of integrated products from 130+ third party providers. Technology-wise, we are ready for everything.” 

AGBrief Editorial
AGBrief Editorial
The AGBrief Editorial Team is a group of contributors living around the world that are connected to Asia Gaming Brief. They are active members in pursuing the sources of our news, making them reliable and accurate for our readers.