As part of its “Simple Acts of Kindness” program, Melco Resorts & Entertainment carried out nearly 30 Chinese New Year volunteering activities, bringing festive cheer and support to over 1,200 members of the local community.
Working in collaboration with Melco’s community partners, the events aimed to actively engage with the community’s children, women, elderlies, and persons with disabilities.
A recent highlight event includes a visit to Pou Tai Integrated Service Center for Elderly where Melco volunteers were joined by Mr. Raymond Lo, Senior Vice President, Head of Global Marketing & General Manager of Altira and Mocha Clubs, and other management team colleagues. The team welcomed the Chinese New Year of the Horse with the residents, playing games and delivering souvenirs under a warm and joyful atmosphere.
Melco volunteer Mr. Michael Chiu, Director, Gaming Administration and Slots Operations, shared, “Dressing as the God of Fortune to deliver gifts to residents of the Pou Tai Integrated Service Center has been a heart-warming highlight of my Chinese New Year celebrations, and I hope the residents have all enjoyed a delightful afternoon with us. We are proud to join the Melco Volunteer team today in sharing laughter and festive blessings with our elders. Together, we remain committed to spreading prosperity and care to the local community through our ‘Simple Acts of Kindness’ initiative.”
Melco volunteers were encouraged to join the Chinese New Year events with their children as part of the Company’s “Teaching Children Values” program, to instill in them a lifelong commitment to helping others and making a positive impact in the community.
Other key events from the series have included:
- Children from the community being invited to a Lunar New Year movie appreciaton session hosted at Studio City Cinema in collaboration with Melco’s various community partners.
- Celebrating the Chinese New Year and Women’s Day with local female beneficiaries in collaboration with The Women’s General Association of Macau and residents of Asilo Vila Madalena.
Melco is honored to join hands with the following community partners in organizing and co-hosting the activities:
- Against Child Abuse (Macau) Association (ACAM)
- Asilo Vila Madalena
- Escola Cáritas de Macau
- Centro de Serviços da FAOM da Norte
- Chong Pak Taipa Center
- DSEDJ Parenting Education Centre
- FAOM Ka Ao Nursery Home
- Harmony Villa
- Macau Autism Association
- Macau Deaf Association
- Macau Special Olympic
- Pou Tai Integrated Service Center for Elderly
- The Women’s General Association of Macau
- UGAMM Cheng I Elderly Integrated Service Center – Cheng Chong Building
- UGAMM Elderly Caring Service Network
- UGAMM I Chon Center
