Leading games aggregator Games Valley has announced the appointment of Ariel Reem as its new CEO, ahead of a major rebrand which will also see the platform expand into new regulated markets.
He joins after seven years as CEO of Genesis Global, where he led a portfolio of more than 20 casino brands in key regulated markets, including the UK and Denmark. He also previously spent six years at Mansion, including a stint as Director of Marketing Operations.
Reem will oversee Games Valley as the provider scales its data-driven approach to helping operators increase revenue via unique integrations and wider technical advancement.
Ariel Reem, CEO of Games Valley, said: “I’m thrilled to join Games Valley at such a pivotal moment in its journey. The company has built a powerful aggregation platform with huge untapped potential. My goal is to accelerate that growth, expand our footprint in regulated markets and deliver a product that truly empowers operators to innovate faster and scale smarter.”
The Games Valley platform has scaled significantly over recent years, and now offers thousands of games from more than 100 premium suppliers.
