Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has entered the Czech Republic’s B2C online gaming market through the full acquisition of established local operator Kingsbet CZ, marking another significant milestone in its regulated European expansion.
The Czech Republic is an attractive, fast-growing, regulated market. According to official data from the Czech Ministry of Finance, in 2025, the Czech market had a total market value (GGR in CZK) of 68 billion (EUR 2.7 billion) with online gambling accounting for 59.2% of total GGR.
Kingsbet provides Greentube with local operational expertise and valuable market knowledge, supporting the company’s long-term ambitions in the country.
Ronald van den Brink, CCO of Greentube, said that entering the Czech market represents a natural step in the company’s long‑term growth strategy. He noted that the Czech Republic is one of Europe’s most advanced and well‑regulated gaming markets, and that by joining forces with Kingsbet, Greentube is gaining a strong local team to support its expansion.
“We are excited to join the Greentube group,” said David Vaněk, CEO of Kingsbet. “This partnership brings us growth and investment opportunities, and access to advanced technology and globally renowned game studios. It will allow us to deliver an even stronger player experience and continue growing in the Czech Republic.”
Completion of the agreement is dependent on fulfilling specific conditions, including regulatory clearance.
