Asia is finally reopening its borders to tourism, although the recovery is expected to be patchy as visitors regain their confidence to travel and air routes around the region are re-established, notes Gary Bowerman, the director of Check-in Asia, a tourism-focused content, marketing, and trends research company. In today’s podcast, Gary talks about the challenges of rebooting tourism, the potential impact of Russia’s invasion of Ukraine, and reopening without the giant China market.
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