Broadway Platform is doubling down on its AI-first strategy with the launch of ‘Brody’, its new custom AI assistant. While Brody’s documentation features are already live, the tool will expand to offer in-depth data insights at the beginning of Q4.
The tool is built on multiple AI layers, and has access to real-time data to generate reports, insights, and assist with a range of key business functions, from identifying root issues to proposing action plans.
Designed to put simplicity at its core, the assistant will publish data and insights in a digestible format, rather than producing complex files that require expertise to action.
Brody plays a key role in Broadway Platform’s end-to-end igaming ecosystem, acting as a key contact point for customers without relying on human support for rapid resolution and insight.
The staged rollout forms a core component of Broadway Platform’s operational creed, which is to empower clients with self-service tools to enable scalability.
Giorgi Samkharadze, Director at Broadway Platform, said: “Our strategy is centred around technological superiority, efficiency, and empowering our clients, and Brody is an incredibly useful tool to give our partners the key building blocks to achieve their goals. We’re proud of our AI-first nature, and giving real-time reporting access is yet another strong step forward for platforms around the world.”



