Sands China will host a five-day NBA program in Macau from October 7th to 11th, with nearly 30 global brand partners and exhibitors participating in NBA House alongside two preseason games.
The Dallas Mavericks and Houston Rockets will play at The Venetian Arena on October 9th and 11th, following the event’s Macau debut last year.
According to Sands China, NBA House will occupy Halls A and B at The Venetian Macao’s Cotai Expo, combining basketball activities with retail, dining and entertainment. General admission will be free, although selected sessions will be invitation-only.
The event will feature a merchandise village offering official NBA and team products, including customization services. A food and beverage area covering more than 1,500 square meters will combine local offerings with Texas cuisine.
An NBA Fan Day on October 10th will feature players from both teams, basketball challenges and performances by Asian artists. NBA House will also host appearances by basketball figures including Ray Allen, Chris Bosh and Jeremy Lin.
The program includes a community impact week organized by NBA Cares and Sands Cares, with players and former players taking part in activities across local communities and schools.
Sands China said the program supports Macau’s tourism and economic diversification efforts.
