UltraPlay has unveiled a new logo in the first step of a new brand identity. It comes as a continuation of UltraPlay’s 10-year anniversary that was celebrated earlier this year.
“In 2020, the company turned 10 years old. It’s the perfect moment to reflect on what’s been done and what would be our next decade’s goals,” said Lyubomira Petrova, chief marketing officer. “When it comes to brand identity, it’s this cornerstone of every company that sets the tone of who we are and what are our values, vision, and mission so that everyone in the company works as a winning team.
That was our main idea when deciding to enhance our logo – to highlight our upwards direction and present our aim for the continuation of the excellence we bring to the iGaming industry.”
The logo will be followed by the release of the redesigned corporate website that is going to be announced soon. Created with the latest UX/UI trends, the new website will be easy to navigate, through its dynamic presentation of the company’s products, and services, as well as catching the latest news from UltraPlay’s media awareness.
This Dossier results from the “Life After POGOs” editorial project by Asia Gaming Brief which culminated with a pop-up digital forum on 9th December to discuss potentials ramifications in the industry.
TCSJohnHuxley has revealed that Okada Manila in the Philippines has upgraded its gaming floor with the firm’s latest Blaze LED Technology products. Using energy efficient LED lights that are fitted below the surface of the gaming table, Blaze uses its technology to deliver flexibility, reliability and graphic capabilities.
The world is bouncing back, or at least coming to grips with the fact that going forward not much will be the same as before. Commendably, this industry quickly understood the need to adapt to a new normal, and that the days of targeting the low hanging fruit of the VIP sector are gone.
Over the years, many of the answers have been remarkably prescient in their forecasts for the near-term direction of Asia’s gaming industry. However, we can safely say that no one came anywhere close to guessing what 2020 may have had in store.
While nowhere in the world has escaped the economic fallout from the Covid-19 crisis, Macau has been hit harder than most, with forecasts for gross domestic product to shrink more than 50 percent this year.