Cruise industry struggles with Covid comeback

Cruise Ships Crisis

As the world struggles to get back to its feet, the Covid-19 pandemic has left the cruise community wondering if things will ever get back to the way they were before.  Until recently, cruises were the fastest-growing segment of the travel industry, with demand increasing by about 20 percent a year over the past five years. In 2018, the industry was estimated to be worth $150 billion and Asia was providing some of the most exciting opportunities for growth. According to the Cruise Lines International Association, in 2019, 39 cruise brands were active in Asian waters, deploying a total of 79 ships. The number of ships deployed in Asia has grown 58 percent since 2014.  The big four cruise companies (Royal Caribbean, Carnival via its Costa and Princess brands, Genting and Norwegian via the Star Cruises brand) all made a concerted effort to establish themselves sailing from China, mainly due to the...

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