TransAct Technologies said it has teamed with Asia Pioneer Entertainment to distribute its products in Asia, with a focus on Macau, the Philippines, Taiwan and China.
The non-exclusive accord will be for TransAct’s core Epic Edge and Epic 950 ticket-in/ticket-out printers for gaming devices as well as the company’s full lineup of gaming device and kiosk printers for the global casino and gaming industries.
“TransAct’s printers are market leaders and we are excited to serve as a distributor of these devices across our broad range of customers in Macau, a base of operators that includes some of the largest in the marketplace,” said Allen Huie, APE chairman and CEO. “APE has actively worked with operators throughout Macau to serve a variety of their equipment needs and we believe the addition of TransAct’s printer lineup to our diverse solutions offering is a natural fit.”
In addition, APE’s new integrated facility and advanced technical support team will become a regional center for warranty repairs for all of TransAct’s casino and gaming printers.
“We are delighted to announce this partnership with Asia Pioneer Entertainment as we further expand our presence in the exciting and growing Asia gaming market,” said Transact Chairman and CEO Bart C. Shuldman. “The team at APE is a proven market leader with extensive gaming experience, industry knowledge and technical capabilities and we believe they are an ideal representative for our leading casino and gaming device printers.
The closure of physical casinos and suspension of sports tournaments in 2020 resulted in a banner year for live casino products. Experts believe that even as we return to normality, the live casino boom will be far from over.
The world is bouncing back, or at least coming to grips with the fact that going forward not much will be the same as before. Commendably, this industry quickly understood the need to adapt to a new normal, and that the days of targeting the low hanging fruit of the VIP sector are gone.
Over the years, many of the answers have been remarkably prescient in their forecasts for the near-term direction of Asia’s gaming industry. However, we can safely say that no one came anywhere close to guessing what 2020 may have had in store.