Despite Macau having no new cases for the past seven months – which makes Macau one of the safest places for people to visit, health and safety is still top-of-mind for casino operators and players.
And with IGT’s ADVANTAGE casino management system, it offers a cashless gaming environment with innovative bonusing features that enable casinos to generate greater profits and manage their gaming floors more effectively. Also a reduction in cash handling lowers costs and risk while providing a safer environment for staff and customers.
Given the current situation with COVID, IGT has also adapted our games roadmap to the current environment to focus on the best performing games that players enjoy – driving higher player visitation and revenues.
Of course, one of our best performing games is Ying Cai Shen and the rollout of this product is continuing across the region. With its frequent free games trigger and gigantic-wins, plus multi-denominations, jackpot start-up / cost to cover options it’s the ultimate game for players and operators.
Whilst global luxury sales fell as much as 20 percent in 2020, China's luxury market bucked the trend, growing a whopping 50 percent in the same year to around CNY356 billion (US$55.2 billion), according to reports.
For this edition of our magazine, we focus on Southeast Asia, with a particular look at the Philippines. The country’s casino industry has been among the hardest hit in Asia, with the integrated resorts in Manila’s Entertainment City having remained mostly closed to the general public since the beginning of the crisis last year.
The world is bouncing back, or at least coming to grips with the fact that going forward not much will be the same as before. Commendably, this industry quickly understood the need to adapt to a new normal, and that the days of targeting the low hanging fruit of the VIP sector are gone.