Crownbet is an Australian online bookmaker. Crown acquired Betfair Group plc’s 50 percent equity interest in Betfair Australasia in August 2014 for consideration of A$10 million taking it’s ownership in Betfair Australasia to 100 percent. In December 2014, Crown and BetEasy announced a joint venture (CrownBet), which is 67 percent owned by Crown, which involved the combination of BetEasy’s sports book business with the sports book business of Betfair.


    Ed Owens

    Ed Owens is the chief marketing officer of CrownBet, starting April 2014.

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    CrownBet to rebrand as BetEasy

    Australian wagering operator CrownBet is expected to announce its name change to BetEasy this week after its split from Crown Resorts in February. The company was initially going to change its name to “Sportingbet” but was hit with a Federal Court injunction from rival wagering operator Sportsbet in June, claiming the name infringed on its […]

    Sportsbet wins federal court injunction against CrownBet’s rebrand plans

    Australian online bookmaker Sportsbet has won an injunction order which prevents CrownBet from changing its name to ‘Sportingbet’, local media reports. CrownBet, which was formerly majority owned by casino operator Crown Resorts, sold its 62 percent stake to The Stars Group in February. The company was planning to rebrand itself to Sportingbet Ptd Ltd. However, […]

    SportsBet takes CrownBet to court over Sportingbet brand

    Australian online bookmaker Sportsbet has launched a Federal Court lawsuit against CrownBet over its plans to rebrand as “Sportingbet”, local media reports. CrownBet, led by CEO Matt Tripp has been preparing for the rebrand after it was sold to Toronto-listed The Stars Group earlier this year. Sportsbet has accused the brand name Sportingbet of infringing […]

    PlayUp acquires Draftstars from CrownBet

    Daily fantasy sports operator PlayUp has acquired DraftStars from Australian wagering operator CrownBet. The acquisition of DraftStars will see the integration of PlayUp’s “PlayChip”, a universal gaming currency built on the Ethereum blockchain. PlayUp said that the acquisition forms part of PlayUp’s international growth strategy while allowing CrownBet to focus on its core wagering business. […]

    William Hill sells Australian unit to CrownBet for A$317.7m

    William Hill said it has sold its William Hill Australia unit to CrownBet Holdings and a group of shareholders associated with the founder and CEO Matthew Tripp, for an enterprise value of A$300 million ($233 million), equivalent to an equity value of A$313.7 million. U.K.-listed William Hill said in a statement to the London Stock […]

    Crown Resorts sells majority stake in betting business

    Australia-listed Crown Resorts has agreed to sell its majority ownership in its homegrown sports betting arm, Crownbet, for an aggregate $117.7 million. CrownBet, launched in 2014 in Australia, is one of Australia’s fastest growing online sportsbooks with unaudited annual revenues growing from approximately A$76.5 million (US$59.6 million) in 2015 to approximately A$204.0 million in 2017. […]

    Crown pulls out of Las Vegas, looks to reduce debt

    Australian casino operator Crown Resorts on Thursday said it has signed a number of agreements aimed at reducing its debt, including selling its interest in Alon Las Vegas for $300 million. According to a filing from Crown, the company entered into an agreement with a subsidiary of Wynn Resorts on Thursday to sell its 34.6 […]

    Bookies oppose point-of-consumption tax in Victoria

    Australia’s online bookmakers are stepping up their efforts to sway government leaders in Victoria from adopting a point of consumption tax, local media reports. While supporters of the point of consumption tax say it would “level the playing field” for gambling operators in the country, an industry group of Australian bookmakers is calling it a […]

    CrownBet steps aside as Tabcorp closes in on merger

    Australian online bookmaker CrownBet has agreed to no longer impede the US$8.3 billion Tabcorp Tatts merger, after reaching a settlement agreement with the wagering giant. On Thursday, Australian-listed Tabcorp announced it has entered into a settlement agreement which would see CrownBet withdraw its opposition to the upcoming merger. In return, Tabcorp said it has agreed […]

    Crown in talks over CrownBet stake

    Australian casino operator Crown Resorts is in discussions over its 62 percent stake in CrownBet, its online betting unit. The Australian, a local newspaper, had earlier reported that CrownBet and rival William Hill are holding in depth talks on a potential deal. It is also understood that PaddyPower Betfair has also held talks about a […]

    Tabcorp merger thrown into disarray

    The A$11 billion (US$8.9 billion) merger between Australia’s Tabcorp and Tatts Group hit a rather large snag on Wednesday after the federal court ruled that the decision be sent back to the Australian Competition Tribunal (ACT), local media reports. The latest court decision is a result of a July appeal from the Australian Competition and […]

    CrownBet to enter online lottery market

    CrownBet is planning to launch a new online lottery in Australia, which is expected to take market share from foreign-owned Lottoland, reports the Australian Financial Review. The new lottery, called CrownLotto, will be pitched as an alternative to the Lottoland, which offers betting on the outcome of a lottery rather than buying a ticket to […]

    CrownBet joins ACCC appeal to Federal Court

    Australian wagering operator CrownBet has launched its own appeal against the recent decision from the Australian Competition Tribunal (ACT) approving the Tabcorp-Tatts Group merger, local media reports.   The decision follows a move from the Australian Competition & Consumer Commission asking the Federal Court to review the ACT ruling. On Monday, ACCC chairman Rod Sims […]

    CrownBet asks to expedite approval for clubs deal

    Australian wagering operator CrownBet is going to the Supreme Court of NSW in a bid to expedite approval of its digital wagering advertising deal with licensed clubs in NSW, local media reports. CrownBet first announced its partnership with ClubsNSW in February, allowing the online operator to offer its digital betting services to punters in NSW […]

    CrownBet named official wagering partner of RLWC2017

    Australian wagering operator CrownBet has been announced as the Official Wagering Partner of the Rugby League World Cup 2017. As Official Wagering Partner, CrownBet will receive key integration via the tournament’s digital and social media channels and have its support for RLWC2017 recognized across various assets. CrownBet and the RLWC2017 will also engage in mutually-beneficial […]

    Tabcorp to sign deal with NSW pubs

    Tabcorp will soon be announcing a five-year partnership with the Australian Hotels Association which will allow pubs to be incentivized for bets placed by customers using the TAB app, local media reports. Under the deal, around 1116 NSW pubs will be eligible to receive a commission from bets placed at their venues on the TAB […]

    CrownBet deal brings NSW clubs online

    CrownBet has become the official betting partner of Clubs NSW, which will allow the online operator to offer its digital betting services to punters in NSW venues, local media reports. Under the terms of the partnership, participating clubs in NSW for the first time will be able to earn commission on any bets made with […]

    O’Farrell heads Racing Australia, Conroy leads new gambling lobby

    Former NSW premier Barry O’Farrell has been appointed the chief executive of Racing Australia, local media reports. Mr O’Farrell will replace Peter McGauran as the head of the horse racing industry’s peak body on an annual salary of A$350,000. Mr O’Farrell was most recently known for his inquiry for the federal government into online betting, […]

    Corporate bookies call foul over in-play betting monopoly

    Australia’s corporate bookmakers have been up in arms over the latest changes to the Interactive Gambling Act, which they claim give Tabcorp and Tatts Group free reign over in-play betting. According to a joint letter sent by Australia’s bookmakers in early November, the latest IGA amendments included a measure that would effectively give the Tabcorp-Tatts […]

    Tripp calls for calm on blanket advertising ban

    CrownBet chief, Matthew Tripp has warned against a blanket ban on gambling advertising, warning it could cause more harm than good. “We need to a little bit careful what we wish for,” said Tripp in an interview with Australian radio show 3AW Mornings. “I think a blanket ban is fraught with danger,” he said. Recent […]

    CrownBet CEO sells stake in DJI Holdings

    CrownBet CEO Matthew Tripp is selling his stake in UK-listed DJI Holdings in order to streamline a number of his personal investments. DJI Holdings hopes to cash in on China’s emergence as the world’s largest lotteries player and is understood to be well placed for an upcoming offer of new licenses in China, having received […]

    CrownBet fined for illegal advertisements in NSW

    Australian wagering operator CrownBet is to be fined more than $20,000 for illegal betting advertising in NSW, local media reports. Liquor and Gaming NSW said that on Thursday last week, the Crown Resorts betting arm was convicted on five counts of publishing advertising that offered inducements for NSW residents to gamble. The company pleaded guilty […]

    TopBetta tests Australian e-sports wagering market

    Australian-listed TopBetta says it tested Australia’s appetite for e-sports wagering with last weekend’s Call of Duty world league tournament, local media reports. Last week, the Newcastle-based online fantasy betting provider said it was to offer bets for the Call of Duty Crown Invitational Tournament, held at the Crown Casino in Melbourne over the weekend.  “We’ll be […]

    CrownBet and Fox Sports launch fantasy betting in Australia

    CrownBet has teamed up with News Corp Australia’s Fox Sports to launch a new fantasy betting platform. To be launched before this weekend’s AFL round, will become the first entry for the publisher into the wagering industry in Australia, reports The Australian. The platform currently covers AFL, but has plans to add other sports […]

    CrownBet CEO says wagering business is already profitable

    CrownBet chief executive Matthew Tripp says CrownBet is already performing better than expectations, less than two years after its introduction to the wagering market, according to an interview with the Australian Financial Review CrownBet was established from the remnants of the BetEzy brand in late 2014. Tripp says the business has about 150,000 active customers, […]

    Western Australia to put betting agency up for sale within weeks

    Western Australia’s betting agency will be officially put up for sale within weeks, according to WA’s Racing and Gaming Minister, Colin Holt in an interview with the Australian Financial Review. The potential $1 billion deal (US$710.6 million) for Australia’s last owned betting agency has seen Australia’s Tabcorp and Tatts Group fighting for the rights to […]

    CrownBet under investigation by gaming watchdog

    Sports betting agency CrownBet is under investigation by the New South Wales gaming watchdog over its latest advertising campaign offering rewards for customers, The Sydney Morning Herald reported. The inquiry comes as rival sports betting companies step up their advertising battle ahead of next weekend’s major rugby and football grand finals and the start of […]

    Point of sale tax to eat into online revenue

    Australian operators are concerned a point of consumption tax introduced in South Australia may go national, which they say could potentially render the wagering industry unprofitable. The measure is an attempt to tax money where it is actually earned, effectively preventing online companies from enjoying tax arbitrage by basing their operations in a low tax state while offering their services across the country.

    Bookie mega merger still leaves room for growth

    Australia’s booming sports betting market is still seen as being attractive to foreign investors despite the merger of local incumbents Tatts and Tabcorp, which are now expected to dominate the market. Opponents to the merger say the combination will reduce competition in the fastest growing area of the market - online and telephone betting. It also comes hot on the heels of new online gambling legislation, which far from bringing Australia in line with international standards, imposed a more restrictive regime.