Hoiana Resort & Golf has announced the appointment of former Resorts World Sentosa executive Melvyn Boey as the group’s new Chief Financial Officer.

Hoiana Resort & Golf is well on its way to a remarkable recovery from the challenges posed by the COVID-19 pandemic. The number of hotel guests and casino visitors at Hoiana experienced a significant surge, going from a mere 5,000 in 2020 to an astounding 51,000 in 2022 and an even more impressive 69,000 in 1H23.

The LET Group has announced a swing to profit, registering some HK$584.65 million ($74.51 million) during the first half-year, on the back of revenue of just HK$190.91 million ($24.33 million), just a 0.3 percent yearly increase.

Hoiana Resort & Golf is aiming for a hole-in-one with its property, focusing on VIP and premium mass as it dials in mainly on Korean visitors, its Executive Vice President says.

With just 90 hectares of a 1,000-hectare property currently in use, Hoiana Resort & Golf has an ambitious plan for how high to set the bar in Vietnam. The integrated resort has dialed in on VIP and premium mass, with its golf offering a primary driver.

Hoiana Resort & Golf has officially opened its Let’s Win Group club at the property, marking a new era for the property. The official opening was held on Saturday, with more than 500 industry representatives and VIPs in attendance.

Let’s Win Club at Hoiana Resort & Golf is going to be holding its Grand Opening on March 24th, officially opening the new venue which saw a soft opening in February of 2022.

LET Group Holdings, previously Suncity Group identified 1H22 impairment losses of $6 million on loan repayments and interest due from the subsidiary company Gold Yield Enterprises Ltd, an entity that oversees Vietnam property Hoiana.

Hoiana has had a bumpy launch, holding its soft opening in the middle of the pandemic.

Vietnam’s Hoiana resort, whose grand opening has been pushed back due to the pandemic, is finally welcoming tourists again and Chief Marketing Officer Jit Ng sees strong potential in the country’s tourism market once restrictions are fully lifted.