SBTech and GAN establish strategic partnership for US sports betting

SBTech has launched a strategic relationship with GAN, a major B2B supplier of internet gaming enterprise software-as-a-service solutions to the US land-based casino industry.

SBTech will now supply real money sports betting services to GAN’s diverse portfolio of US casino operator clients.

SBTech’s sports betting solution will be integrated with GAN’s GameSTACK enterprise software platform and delivered to players through both online and retail channels. GAN’s clients in the US represent more than 70 casino properties from coast to coast, generating annual revenues in excess of US$8bn in land-based casino gaming.

The partnership places both SBTech and GAN in a strong position in the event that the Supreme Court of the United States (“SCOTUS”) overturns or otherwise modifies the current federal prohibition on sports betting, enshrined in the Professional and Amateur Sports Protection Act 1992 (“PASPA”), following the sports betting hearing (NCAA v. Christie) headed up by the state of New Jersey on December 4.

Richard Carter, CEO of SBTech, commented: “GAN is a licensed, trusted partner to more than a dozen US casino operators, and is equipped with unique intellectual property and a proven track record in delivering and growing internet gaming businesses in the United States. This partnership is a logical step for SBTECH and allows the company to rapidly introduce its sports betting technology and services to a wide range of US casinos with a view to being the first provider to settle a US sports bet online and on-property in States such as New Jersey and Pennsylvania, in close collaboration with GAN.”

Dermot Smurfit, CEO of GAN, commented: “GAN has been asked by several Clients to review, procure and support the delivery of a sports betting solution both online and in the on-property retail channel in the event PASPA is overturned. We have conducted a lengthy diligence process in Europe to identify a preferred sports betting partner based on their technical capability, US licensing suitability, ability to integrate seamlessly with GAN’s enterprise software platform and the sophistication of their managed sports services. We are delighted to announce this strategic relationship with SBTech.”

More news from this jurisdiction

ElsewhereThursday, Feb 15, 2018

CoinPoint, the premier cryptocurrencies and Blockchain agency based in Australia, Bulgaria, and Philippines, held a successful Bitcoin Cash Party in London last February 8, 2018.

ElsewhereThursday, Feb 15, 2018

At this year’s ICE Totally Gaming, UltraPlay has marked a record-breaking success with new strategic business opportunities, new markets, as well as significant interest towards the latest iGaming innovations and products.

ElsewhereWednesday, Feb 14, 2018

The number of online gamblers will more than double by 2022, driven by engaging new products in the casino space, easing regulations and increased uptake in digital products.

ElsewhereWednesday, Feb 14, 2018

More than 120 volunteers from Melco Resorts worked to give back to the community with three different events with over 550 beneficiaries ahead of the Lunar New Year.

ElsewhereWednesday, Feb 14, 2018

Online payment specialist, Easy Payment Gateway, has struck a partnership deal with SG Digital and also has finalized the integration of its unique payment gateway into the NYX Open Platform System.

ElsewhereTuesday, Feb 13, 2018

SiGMA and The BiG Foundation are delighted to announce a record fundraise for charity at The BiG Sports Dinner at SiGMA Chairty Dinner and Awards evening on Wednesday 22 November 2017, at SiGMA in Malta.

ElsewhereTuesday, Feb 13, 2018

Wild Crypto, the international lottery and eGaming platform built upon blockchain technology, has gone live following last year’s successful token sale.