Ladbrokes to support PGA of Australia

Ladbrokes Australia has signed a three-year deal to become the official online betting partner of the PGA of Australia.

The partnership will see Ladbrokes acquire naming rights to the PGA Pro-Am Series and PGA Legends Tour.

“We are very proud to be involved in sporting codes across Australia, and are excited to join forces with the PGA of Australia,” said Ladbrokes chief marketing officer Jason Kibsgaard.

“To have an internationally renowned brand and market leader partner our Pro-Am, Legends events is a huge boost to professional golf in Australia,” added David Pryles, general manager – Commercial of the PGA of Australia.

“This alignment will benefit both PGA Professionals as well as amateur golfers and it’s great for the profile of our sport.”

More news from this jurisdiction

AustraliaFriday, May 26, 2017

One of the directors of Australian casino operator The Star Entertainment Group is setting up a new company designed to help promote women to leadership roles in the casino and gaming industry.

AustraliaFriday, May 26, 2017

Australian wagering operator CrownBet is going to the Supreme Court of NSW in a bid to expedite approval of its digital wagering advertising deal with licensed clubs in NSW.

Australia, NepalThursday, May 25, 2017

Silver Heritage chairman David Green says the company is close to completing negotiations which would bridge the financing gap for its Nepal-located Tiger Palace resort.

AustraliaThursday, May 25, 2017

Australia-listed Aristocrat Leisure reported a strong rise in net profit for the first half of the year, and also announced its profit expectations for the full year ended Sept. 30, 2017.

Australia, ElsewhereMonday, May 22, 2017

Casino operator Crown Resorts is exiting the Las Vegas market, selling its 35-acre parcel of prime real estate on the Las Vegas Boulevard.

AustraliaWednesday, May 17, 2017

Organizers of the Australasian Gaming Expo has announced today a program of complimentary seminars that will be run over the course of the first two days of AGE 2017.

AustraliaTuesday, May 16, 2017

Australian lottery giant Tatts Group Ltd has acquired a 15 percent stake in internet lotteries business Jumbo Interactive Ltd for A$15.7 million, according to a filing from Tatts last week to the Australian Stock Exchange.